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Generative Engine Optimization

Earn citations in Perplexity, AI Overviews, and Copilot.

Optimizes for retrieval and citation rather than blue links: source authority, quotable evidence density, freshness signals, and the off-site corroboration generative engines lean on.

Use it when

  • You want to appear inside generated answers, not just underneath them.
  • Competitors are cited repeatedly on your core topics.
  • You publish original data, benchmarks, or research worth surfacing.

How it runs

  1. 01

    Citation audit

    See who gets cited today on each target query and why.

  2. 02

    Evidence density

    Add numbers, dates, named sources, and first-party data to thin claims.

  3. 03

    Authority signals

    Author credentials, methodology notes, and transparent update history.

  4. 04

    Corroboration

    Ensure key facts are confirmable off-site, since engines cross-check.

  5. 05

    Freshness cadence

    Schedule updates on pages where recency drives selection.

What you get

  • Per-query citation gap report
  • Evidence and authority upgrade list per page
  • Freshness and re-publication calendar

Guardrails

  • No fabricated authorship, credentials, or review dates.
  • Separates what engines are documented to use from what is inferred.

Pairs with